Moves Preparing Brand Co.

Phoenix · Atlanta · Cincinnati

Logos that read on the truck, the shirt and the doorstep

Branding for moving companies and home service crews: one logo set up for box trucks, polos, yard signs, door hangers and estimate forms.

ROUTE
Box truck side16 ft box, about 192 x 90 inFull color on whiteLogo about 96 in wide
ROUTE
Crew poloLeft chest embroideryOne-color threadLogo about 3.5 in wide
ROUTE
Yard sign24 x 18 in corrugatedReversedLogo about 14 in wide
ROUTE
Door hanger4.25 x 11 in cardReversed panelLogo about 3 in wide
ROUTE
Estimate form8.5 x 11 in letterFull colorLogo about 1.75 in wide

Concept kit One mark, five surfaces, each logo sized in inches for the surface it sits on.

LogoA mark and name that hold up at eight feet wide and at under two inches.
TrucksSide, back and door layouts your wrap or lettering shop can cut and print.
CrewEmbroidery and print files for polos, tees, hats and jackets.
PrintYard signs, door hangers, estimate forms and invoices in the same look.

Where a home service brand gets seen

An office brand mostly lives on a website. A moving or home service brand lives on the street. People see your box truck on the highway, your van in a neighbor's driveway, your crew's shirts at the front door, a yard sign out by the curb and a door hanger on the knob. Last comes the estimate on the kitchen table, where the customer decides whether to book.

Each of those places asks something different of the logo. On a truck it has to read from a car in the next lane. On a polo it gets stitched in thread at about three inches wide, where thin lines and small letters fill in. On an estimate form it sits in a header the size of a postage stamp. A logo that only works on a screen falls apart in at least two of those spots.

So we design and test every logo on the surfaces you actually use, at their real sizes, before you choose. The concept kit at the top of this page shows the idea: one imaginary company, five surfaces, with the logo width worked out in inches for each one.

Services

What the kit covers

SurfaceTypical sizeLogo version
Box truck or van sideAbout 6 to 8 ft of logo on a 16 to 26 ft boxFull color, horizontal
Truck back and cab doorsRoll-up door and about 20 in on the doorStacked or mark only
Polo, tee, hatAbout 3 to 4 in on the chest, 2 in on a hatOne-color thread or print
Yard sign18 x 24 inReversed on your main color
Door hanger4.25 x 11 inReversed panel
Estimate form, invoiceLetter size headerFull color or one ink

What to send

Phone photos are fine. Most briefs start with some of this:

  • Your current logo in any form: a vector file, a PNG, or a straight-on photo of the truck door
  • Photos of your trucks, vans or trailers from the side and the back
  • What your crew wears now, and who supplies the shirts and hats
  • Your yard signs, door hangers, estimate forms or invoices, even if you plan to replace them
  • The first deadline: a wrap appointment, a uniform order or a print run
  • The areas you serve and the services you want people to remember

Where we work

All work is remote. We focus on moving and home service companies in three metros and book calls in your local time.

What finished brand pieces look like

White box moving truck with bold orange and navy stripe graphics parked on a quiet suburban street (AI-generated sample image)
AI-generated sampleWhite box moving truck with bold orange and navy stripe graphics parked on a quiet suburban street. Made with an AI image model for this site; not a client project.
Folded navy work polos with a small orange embroidered shape on the chest, stacked on a table (AI-generated sample image)
AI-generated sampleFolded navy work polos with a small orange embroidered shape on the chest, stacked on a table. Made with an AI image model for this site; not a client project.
Navy and orange corrugated yard sign staked in a front lawn outside a house (AI-generated sample image)
AI-generated sampleNavy and orange corrugated yard sign staked in a front lawn outside a house. Made with an AI image model for this site; not a client project.

More samples

Common questions

How much does a logo and truck kit cost?

It depends on whether we start a new logo or clean up yours, how many truck sizes and garments the files must cover, and how many printed pieces we set up. You get a written quote after we see what you run today.

Do you wrap trucks or print shirts?

No. We design and prepare the files. Your wrap shop, sign shop, uniform supplier and printer produce the pieces, and we set the files up to their specs.

We already have trucks on the road. Do we have to redo them all?

No. Many companies switch over one truck at a time as wraps wear out. We can design the new look so old and new trucks still look like the same company while the change happens.

Are the kits on this site real companies?

No. The kits are concepts drawn for imaginary businesses, and the photos are labeled AI-generated samples. We don't show client work without permission.

Getting a new truck wrapped or a fresh box of door hangers printed? Send a photo of what you run now and tell us what has to be ready first.

Request a quote

Request a quote